BASELIFT READS

Books, whitpapers and other publications from Baselift and Stefan Hermann.

The Right How

How leaders maximise product value and business success through design strategy

Real Brand Work Whitepaper

Why most branding efforts are useless and what it takes to create a stand-out brand.

Baselift Your Business (Blog)

Many small ideas and some large articles to help you master Experience-Driven Value Creation.