EDVC Accelerator

Stop being one of many. Become the one for your customers. Faster.

If it feels the same, it sells the same.

Making a difference in customers‘ minds is the key to higher prices, more customers and lasting loyalty.

In the EDVC Accelerator, you work directly with Stefan Hermann to find what makes your company meaningfully different — and turn that difference into products, messages, and customer experiences that make you the top choice for the customers you are best positioned to serve.

You’ll walk away with

A clearer brand position

A clear differentiation strategy

A refined customer journey

Implementation guidance for products, services and communication

Messaging principles your team can implement immediately

A team capable of applying the EDVC methodology independently

Six months of direct guidance from Stefan Hermann

Apply Now

Differentiate your business. 

Become the one for your customers.

The process

EDVC Accelerator is a hands-on transformation program in which we work directly on your business, your offering and your customer experience — applying the Experience-Driven Value Creation approach to create products, messages and experiences that set you apart.

The program is divided into three stages.

Stage I

Ignition

One day. Immediate lift.

An intense, one-day workshop to kick-start your journey out of The Blur and create positive change from day one.

Stage II

Recalibration

Four weeks. Every moment refined.

A four-week collaboration to redefine your differentiation strategy and conceptualize the products, messages and experiences that set you apart.

Stage III

Momentum

Six months. Steady progress.

A six month guidance engagement, to sustain momentum, address challenges and refine solutions.

Stage I

Ignition

One day. Immediate lift.

Stage I – IGNITION is a one-day, on-site kick-off workshop to create positive change from day one.

How it works:

You bring your brightest minds. We bring the Experience-Driven Value Creation framework.

Together, we put ourselves in your customers’ shoes to identify where your company blends in, where meaningful differentiation can be created, and which actions have the greatest potential for immediate impact.

You leave with the first building blocks of your differentiation strategy and a set of improvement opportunities ready to act on the very next day.

Includes:

A pre-session call to ensure we spend zero time on context and all time on substance;
A guided, one-day, on-site intervention with Stefan Hermann.

Stage II

Recalibration

Four weeks. Every moment refined.

Now we go deeper. Stage II – RECALIBRATION is a four-week collaboration designed to redefine your differentiation strategy and conceptualize the products, messages, and experiences that set you apart.

How it works:

Over four weeks, we guide you through the complete Experience-Driven Value Creation process — Stand, Scan, Shape, and Shift — to make your company the right choice for the customers you are best positioned to serve.

You will leave with:

  • A fully developed differentiation filter to guide future decisions
  • A refined customer journey
  • Clear definitions of ideal customer experiences
  • Up to 3 concept-level redesigns for each prioritised opportunity
  • Messaging principles your team can implement immediately
  • A practical roadmap for implementation
  • A team capable of applying the EDVC methodology independently

Includes:

Four weeks of intensive collaboration with Stefan Hermann;
Up to four on-site sessions dedicated to analysis, ideation and strategic development.

Stage III

Momentum

Six months. Steady progress.

The Blur doesn’t stop pulling once you’ve broken away from it. Competing priorities emerge. Teams get distracted. Progress raises new questions. Stage III – MOMENTUM ensures you’re not navigating any of this alone.

How it works:

For six months, Stefan Hermann stays involved as your strategic guide and creative partner as you turn ideas into reality.

Through monthly remote sessions, he helps you refine your differentiation strategy, shape products and experiences, strengthen your messaging, overcome obstacles, and maintain momentum long after the initial work is complete.

Together, we will:

  • Review progress and evaluate the changes that have been implemented
  • Discuss new ideas and emerging opportunities
  • Provide strategic and creative guidance for new initiatives
  • Challenge assumptions and uncover overlooked opportunities
  • Adapt your strategy as markets, customers, and circumstances evolve

The goal: turn the initial breakthrough into sustained momentum.

Includes:

Six monthly remote sessions (60 minutes each) with Stefan Hermann.

Investment

EDVC Accelerator

Total investment

€14,997

Includes:

Stage I – Ignition

Intense one-day workshop

€1,999

Stage II – Recalibration

Four-week collaboration

€7,999

STAGE III – Momentum

Six months guidance & creative direction

€4,999

STAGE SEPARATION

Investment Protection

€0

Stage Separation

Your Investment Is Protected

EDVC Accelerator gives you the flexibility to decide at the end of each stage whether to continue. If you choose not to proceed, you will receive a refund for the remaining stages.

Why we do this:

Our goal is to make you capable, not dependent.

Each stage is designed to provide meaningful insights, capabilities, and results that help you establish a stronger position in the market and in the minds of your customers.

At the end of each phase, you can decide whether you want to proceed with us or move forward independently. If you have gained the clarity and momentum you need to continue on your own, that is exactly the outcome we aim for.

Common Questions

Who is EDVC Accelerator for?

Business leaders and managers who want to build a stronger brand, attract better customers, and develop new solutions – for organisations that want to turn their uniqe skills and perspetives into a lasting competitive advantage.

What is the investment?

The base price for the EDVC Accelerator program is €14,997.
Additional travel expenses may apply, depending on location and logistics.

Is it possible to purchase individual stages?

In principle, yes, but it would be more expensive since we offer single services at higher prices. However, with our built-in Stage Separation feature, you can exit after each stage and receive a refund for the remaining stages. If you are interested in purchasing individual services, please contact us.

Where does it take place?

We can conduct workshops and coworking sessions on-site at your company, off-site at our location in Nagold, Germany, or at a venue you rent. Remote sessions are also possible. Let us know if you are interested.

Who should participate?

Participants typically include CEOs, brand managers, product managers, marketing managers, and people who are responsible for positioning, pricing, customer experience, and innovation. Coworkin session work best with 3–6 participants.

Is there a guarantee?

Rather than offering a traditional guarantee, the EDVC Accelerator program reduces risk through its stage-based structure. If you have gained the clarity, capabilities, and momentum to move forward independently, you may stop the program at the end of any stage and receive a refund for the remaining stages.

Apply Now

We only take on companies we believe we can genuinely help. After you apply, we’ll review your information and reply within 48 hours to confirm fit and next steps.