We are on a journey to help one million heroic* companies Succeed. Are you one of them?
We are on a journey to help one million heroic* companies Succeed. Are you one of them?
*A company that actually cares about the world.
About Baselift
Baselift is both a new business term and a new kind of creative agency.
A new business term
Baselift is the opposite of facelift. It is about going deep to transform how a business, product or service creates value, rather than making superficial changes.
A new kind of creative agency
Many small and medium-sized enterprises (SMEs) struggle to compete with low-cost competitors and large corporations. Recognizing that the future of our world depends on the diversity and success of SMEs, we founded Baselift to help these businesses thrive.
To achieve this, we developed Experience-Driven Value Creation (EDVC)—a strategic framework tailored to the unique challenges of SMEs. It empowers companies to create products, services and brand experiences that don’t just compete but become truly indispensable to their customers.
We equip leaders and managers with the EDVC mindset, strategies and tools they need to consistently stand out, attract their ideal customers and build sustainable success.
Who is Baselift ?
Baselift, founded and led by Stefan Hermann, is a collective of entrepreneurially minded strategists and high-performing freelance designers who offer unlimited access to their skills.
Our Vision
An economy led by honourable merchants.
The honourable merchant
Honourable merchants are business people who act with integrity, honesty and a sense of responsibility to society. They value long-term, sustainable success over short-term profit, based on ethical behaviour, trustworthiness and fair dealings with all stakeholders.
These are the people and companies we want to see succeed.
Our Mission
Help one Million small and midsize companies master Experience-Driven Value Creation.
Empathy is the key,
not only to better products but also to a better future. Immersing yourself in the thoughts and feelings of others is the core principle of Experience-Driven Value Creation (EDVC). The more companies apply EDVC, the better, more meaningful and, above all, more thoughtful products, services and brands will emerge.
We aim to help one million small and medium-sized companies integrate EDVC into their processes, structures and culture to become more empathetic and create better solutions for everyone.
We do this through books, online courses, workshops and our modular consulting and design services.
Our Business Ideology
Support the worthy
The well-being of our world and societies depends on the ambition and morale of the companies we work for every day. After all, almost everything that surrounds us is the result of economic aspirations.
The companies we work for are the most significant drivers of the future we face. They affect countless lives – be they customers, employees, competitors, the people of society and even the world itself.
Every hour we spend supporting a business is an hour spent on building a particular future for many people. That is why we only actively support companies that (we believe) make the world a better place.
#SupportTheWorthy
